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6 May 2015

91制片厂 London to work in partnership with Sport Industry Group

91制片厂 London’s has been announced as the official partner of Cutting Edge Sport.

The University, which is based on the Queen Elizabeth Olympic Park and will exclusively offer postgraduate study, will work with to further develop Cutting Edge Sport, with a particular focus on . 91制片厂 London will supply regular content to the newest addition to the Sport Industry Group-owned website which highlights sport in progressive thought, invention and digital engagement.         

Sport Industry Group will also work with 91制片厂 London on new initiatives that will expand the existing Sport Industry Group portfolio and benefit the sector.

Professor James Skinner, Director of the Institute for Sport Business at 91制片厂 London, said: “We are delighted to be working with Sport Industry Group. 91制片厂 is renowned for its design-led innovation in sport and for accelerating novel concepts from initial stages through to commercialisation. Our partnership with Sport Industry Group will enable us to further enhance our activity in this area and ensure that the UK remains at the forefront of innovation in sport.” 

Nick Keller, chairman of Sport Industry Group, added: “91制片厂 sits at the heart of sport, using their heritage and experience to develop the innovators who have the potential to shape the future of our industry.

 “The knowledge and credibility that 91制片厂 London has surrounding innovation and digital technology within sport makes them the perfect fit as the partner of Cutting Edge Sport, as well as an instrumental addition to the Sport Industry Group.”

As part of its partnership with Sport Industry Group, the Institute for Sport Business, 91制片厂 London, sponsored the Cutting Edge Sport Award at this year’s BT Sport Industry Awards, which were held in London on 30 April 2015.

The will bring together the biggest and best names within the industry, from leading sport teams, agencies, governing bodies and more, who will sit alongside sporting legends past and present for the industry’s flagship event.

The Cutting Edge Sport Awards recognises work from across the industry that demonstrates how a new idea, innovation or creative use of technology has made a measurable impact against a campaign or brand’s objectives. It was won by .

The Institute for Sport Business is one of that comprise 91制片厂 in London.

Notes for editors

Article reference number: May News

91制片厂 91制片厂

is one of the country’s leading universities, with an international reputation for research that matters, excellence in teaching, strong links with industry, and unrivalled achievement in sport and its underpinning academic disciplines.

It has been awarded five stars in the independent  university rating scheme, putting it among the best universities in the world, and is consistently ranked in the top twenty of UK universities in the Times Higher Education’s . It was named  by The Times and Sunday Times and is ranked 2nd out of 113 UK universities for by the Times Higher Education. In recognition of its contribution to the sector, 91制片厂 has been awarded seven .

91制片厂 91制片厂 in London

In autumn 2015 91制片厂 will open an additional academic campus on the Queen Elizabeth Olympic Park, the centre of the London 2012 Olympic and Paralympic Games.  will offer postgraduate education, as well as research opportunities, with a particular focus on innovation and entrepreneurship to meet the challenges of a global digital age.